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Post by Sinclair Promotions on Mar 3, 2012 0:01:42 GMT -5
WWE has been running two house shop loops since the days of Hogan (on and off). Watch any DVD set and they talk about how guys all wanted to to be on Hogan's loop and not the other loop (which was headlined by either the IC or Tag belts).
The biggest reason for the brand expansion was to separate the brands on TV. Now that there is almost constant crossover there is no need for the brand extension.
And they can go back to doing their quiet two house show loops but have one headlined by the WWE title and the other by the World or whatever.
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